Sep 13, 2022
The decision about whether to list clients on your website or other promotional materials, or to ask for testimonials for use in promotional materials, is a very interesting discussion.
We discussed this earlier on Ari Kaplan's Virtual Lunch. If you don't know Ari, you should. If you haven't attended the Virtual Lunch,...
Aug 23, 2022
Lawyers, when you are trying to decide whether or not you should spend your time, money, or other valuable resources on a particular business development activity, a project, a new practice area, or an activity or event in the community, I want you to take a look at two factors before you ever spend the first dime or...
Apr 13, 2022
In this episode of Legal Marketing Minutes, Legal Marketing...
Jan 25, 2022
One of the strongest ways for you as a lawyer to stand out from the competition is to establish yourself as a thought leader in your practice area. You can do this by creating content that speaks to the issues and challenges your clients are facing.
Writing, recording, or presenting information that can help...